We're Here to Help You Turn Information into Evidence
The Growth Compass is based on the principle that collaboration between business professionals and professors is a win-win. It advances both business and academia through innovative and efficient industry-scholar partnerships.
WHAT ARE THE NEEDS OF GROWTH-ORIENTED BUSINESS LEADERS?
Our research suggests that ambitious small business leaders share some common attributes:
1. They acknowledge that they depend too much on instincts when making high-risk decisions about the future of their business.
2. They want to get beyond the obvious, and be challenged by new thinking on how to grow their business.
3. They need the solution to be timely and cost effective.
WHAT ARE THE NEEDS OF THE GROWTH COMPASS RESEARCH TEAM?
The Growth Compass research team is driven to both solve your growth problem, and advance our academic disciplines. To advance our discipline, we need access to data to support our research goals. This data can come in many forms. For example, it may be your existing archival data that can be analyzed to identify predictive trends over time; or, it may be new data collected to help answer the questions you are facing. The Growth Compass research team provides expertise in research and data analytics, in exchange for academic publishing rights to this research. The result is a cost-efficient program to arm small businesses with insights while also building our collective knowledge of how small businesses can achieve their growth ambitions.
GROWTH COMPASS RESEARCH PROGRAM
The Growth Compass research program is based on four key challenges facing Alberta small business:
How can different stakeholders and policymakers support small business growth in Alberta?
strategy & innovation
What strategies can Alberta small business use to grow their business?
sales & marketing
What sales and marketing actions drive the growth of Alberta small business?
How can Alberta small business acquire, develop and retain the talent to grow their business?